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April 2009 Archives

Nielsen: Twitter Retains Only 40% of Users

Nielsen reports today that despite exponential growth at Twitter in recent months, the microblogging service retains of late only 40% of users. However the report points out, "...For most of the past 12 months, pre-Oprah, Twitter has languished below 30 percent retention...."

But how does this compare with other social media behemoths during their initial startup? Good question -- fortunately, Nielsen has the answer.

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Apple closing in on 1 billion apps for iPhone, iPod Touch

Apple's App Store is on a roll, as indicated by their new countdown web page launched today. Currently showing 928 million and counting, Apple will award its one-billionth download with lots of goodies.

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